At NetNada, we empower businesses to measure, manage, and reduce their carbon emissions with precision and actionable insights. Our partnership with Visual Traffic Pty Ltd, a leader in logistics solutions, highlights the growing importance of sustainability in operational excellence. By leveraging detailed emissions tracking and strategic reduction initiatives, Visual Traffic has taken significant steps toward minimising their environmental footprint while maintaining business efficiency.
The Challenge
As a logistics company, Visual Traffic operates within a sector that has a substantial environmental impact, particularly through supply chain activities and operational energy use. While the company was committed to sustainability, it faced challenges in:
- Accurately measuring its emissions across Scope 1, Scope 2, and Scope 3 categories.
- Identifying high-impact areas where reductions could be made.
- Engaging suppliers and service providers to improve sustainability practices throughout their operations.
To achieve these goals, Visual Traffic required a structured carbon accounting framework to track emissions and uncover key opportunities for improvement.
NetNada’s Strategic Approach
To support Visual Traffic’s sustainability journey, NetNada implemented a comprehensive carbon emissions tracking system, ensuring alignment with the Greenhouse Gas (GHG) Protocol. This allowed for accurate emissions measurement across all operational activities and provided clear insights into reduction opportunities.
1. Comprehensive Emissions Reporting
Visual Traffic’s FY24 Carbon Emissions Summary Report provided a full breakdown of emissions across all scopes:
- Scope 1 (Direct Emissions): 0.000 tCO₂e, confirming no direct emissions from owned operations.
- Scope 2 (Indirect Emissions): 10.906 tCO₂e, from purchased electricity, presenting an opportunity for renewable energy integration.
- Scope 3 (Other Indirect Emissions): 95.561 tCO₂e, primarily from professional services, supply chain activities, and employee commutes.
With a total footprint of 106.467 tCO₂e, this assessment provided a baseline for future emissions reductions.
2. Key Insights for Emissions Reduction
- Professional Services (57.293 tCO₂e) – Largest Emissions Source
- This category accounted for over 50% of total emissions, highlighting the importance of engaging service providers in sustainability initiatives.
- Visual Traffic can collaborate with key partners to implement carbon-conscious practices and explore lower-emission service options.
- Energy Consumption (10.906 tCO₂e) – Scope 2 Emissions
- Visual Traffic’s electricity use contributed 10% of total emissions, presenting a clear opportunity to transition toward renewable energy sources.
- Implementing energy efficiency measures in office spaces can further reduce overall consumption.
- Operational Efficiency (11.1 tCO₂e) – Employee Commutes & Office Equipment
- Remote work policies, hybrid office solutions, and energy-efficient equipment could reduce emissions related to staff commuting and office operations.
- Supply Chain Sustainability (80 Unique Suppliers)
- With 80 suppliers contributing to their emissions footprint, Visual Traffic has an opportunity to implement sustainable procurement strategies.
- Partnering with environmentally conscious vendors can help reduce emissions across their supply chain.
Results and Benefits
Through their collaboration with NetNada, Visual Traffic achieved several key milestones in advancing their sustainability goals:
- Established a clear emissions baseline with detailed Scope 1, 2, and 3 reporting, enabling more informed decision-making.
- Identified professional services, electricity use, and supply chain activities as key areas for reduction, providing a roadmap for future sustainability initiatives.
- Strengthened supply chain engagement by highlighting the role of service providers and vendors in overall carbon impact.
- Positioned itself as a sustainability leader in logistics, enhancing brand reputation and stakeholder trust.
Conclusion
Visual Traffic’s FY24 Carbon Emissions Summary Report marks a significant step forward in their sustainability journey. By taking a data-driven approach to emissions measurement, the company has laid the groundwork for long-term environmental improvements while maintaining operational efficiency.
At NetNada, we are proud to support Visual Traffic in their commitment to sustainability. By providing precise carbon accounting, strategic insights, and practical recommendations, we help businesses align their operations with environmental goals—driving change in the logistics and operations sector.
Is your business ready to optimise its carbon footprint? Contact NetNada today to learn how we can help you measure, manage, and reduce your emissions for a more sustainable future.
