OMA is deeply committed to reducing their environmental footprint, understanding that this is crucial for their business and the planet. Their collaboration with NetNada has enabled a comprehensive analysis of their operations, paving the way for enhanced business efficiencies.
These improvements are not just cost-effective but also bolster client attraction and employee retention. Embracing sustainability as a core value, OMA is leading the charge in eco-friendly practices within the Australian Out-of-Home (OOH) advertising industry, thereby strengthening their brand significantly.
OMA, a trailblazer in policy, communication, innovation, and growth in the Out-of-Home (OOH) industry, has chosen to partner with NetNada to integrate Environmental, Social, and Governance (ESG) into their core values. Recognising the importance of sustainability for future business models, OMA is passionate about transitioning media practices to be more sustainable.
With NetNada's expertise, OMA has been able to set ambitious environmental goals, implement eco-friendly policies, and maintain transparency in their sustainability progress. This partnership has reinforced OMA's position as a forward-thinking leader in the Australian digital media landscape, committed to reshaping it sustainably.
OMA has completed their Financial Year 2023 base-year analysis and is now actively exploring strategies to reduce emissions. They are considering the possibility of achieving carbon neutrality in the coming year. This marks a significant step in their sustainability journey, reflecting their dedication to environmental stewardship and leadership in sustainable practices within the industry.